Blogging is a wonderful way of reaching out to those around you and meeting likeminded people. Quite often, bloggers find that their blogs open them up to opportunities they wouldn’t have otherwise had, such as reviewing products, having free tickets to events, and even making long-lasting friendships with other bloggers. There’s a lot of money to be made from blogging and for many people, the chance to quit their regular desk job and become a full-time blogger is all but a dream. Well, with these simple steps you could soon be writing your own story about how you fulfilled your dream and started earning a decent income from your blog.
One mistake that many people make when they first start blogging full-time is writing about anything and everything. While it would be amazing to have a blog that everybody loves, it simply isn’t going to happen. Find your niche and stick with it so that the following of your blog is true and dedicated fans rather than those that flutter on and off your pages. Having a niche or a ‘target audience’ allows you to tailor your content for those people. So, if your passion and interests are mental health and weight loss, then create a dedicated health blog.
It’s also perfectly okay to have different topics for your blog. Many bloggers have a business section, health, home, and many other categories on their blog and still have a well put-together blog for their readers. However, one too many categories can turn your blog from a helpful index your followers love reading to a big mess that puts them off for life. Know your categories and fine-tune them so that you can start building a dedicated following of your blog.
Invest in a workspace
One of the biggest perks of blogging is that it can be done from anywhere at any time, and even in your pajamas if you wish! However, blogging to make money takes a lot of research, and there are many other little details that you need to factor in such as:
- Creating assets for your blog will take time and patience
- Promoting your blog will need thorough planning
- Building up your social media profiles needs regular attention
- Liaising with brands that you’re working with can be a long a difficult process
…and that’s why having a dedicated workspace in your home is very much needed. You’ll need:
- A desk
- A laptop or computer
- A comfortable chair
- Binders to store paperwork and invoices
- A printer
As you’ve probably guessed, investing in your new found career freedom will cost a fair penny or two. This can be difficult if you’ve got no savings and find it hard to take out a regular loan. Applying for a loan with a guarantor loan will allow you to set up your business and build up your trust rating at the same time.
Build up your reputation on social media
As a blogger, social media is going to be either your best friend or your worst enemy, and we’re guessing you’d rather not have the latter. To promote your blog content you’ll likely use social media in the hope of clicks through to your blog as well as likes, shares, and new followers. That’s why it’s important to build up your reputation on social media. Here are some tips on how to do that:
- Interact with people and other bloggers for a quid pro quo relationship
- Run competitions and giveaways to drive traffic to your website and gain new followers
- Use the 70/30 rule with sharing your content as well as other people’s
- Only post relevant content
- Create a friendly and fun call to action on your content to increase traffic to your blog even further
There are a plethora of events that are created especially for bloggers like yourself, so take advantage of them! You could opt for events like blog camp which are completely free and give you the chance to meet other bloggers, or you could opt for a paid event such as D&AD festival which hosts workshops that could help you progress your blog further. With talks from people such as Professor Green, your opportunities are endless!
These events are brilliant for networking too, especially with bloggers within your niche. If you do decide to attend a blogging event, have some business cards made up to pass around and build your following up!
Find an affiliate program
So how can I make money on my blog? There are many ways in which you can earn from your blog such as paid guest posts, accepting do follow links, and even paid item reviews. However, affiliate programs are a huge earner for bloggers and if you want to earn some serious commission, then you should consider it too. Big brands such as Amazon have affiliate programs and some bloggers live on this income by itself! You can find out how affiliate programs work here.
Know your worth
Finally, if there’s one thing that you take from these tips, let it be this. No matter how long you’ve been blogging or how many clients you’ve had, you should stick to your price range. Dropping your prices lowers your worth and will slow down your earning process on your blog. As frustrating as it is (and trust us, we know) know your worth and make sure you stick to it! You’ve got this!